LUPOMAX™ enriched hop pellets are a natural hop product, concentrated in the resins and essential oils that give hops their distinctive character. They provide intense hop flavors and aromas combined with a decrease in vegetal and grassy attributes.
LUPOMAX™ pellets are produced via the mechanical enrichment of lupulin under highly controlled conditions and low temperatures to protect the sensitive hop components.
LUPOMAX™ has been designed to deliver optimized hop flavor. By reducing the vegetative matter, this pellet provides cleaner, more intense hop flavor without the undesirable grassy, astringent flavors.
They can be introduced into the brewing process anywhere Type 90 (T90) hop pellets are employed, but best practice is addition late in the kettle boil, to the whirlpool, or preferably as a dry-hop addition during fermentation or maturation.
LUPOMAX™ pellets are hand selected for quality each crop year, gently processed, and designed for maximum consistency.
Consistent lupulin concentration for optimized hop flavor
Lupulin standardisation for reliable brewing performance
Sensory Plus™ process delivers consistency and true-to-type hop flavor
Reduces beer loss; More beer to sell
Citra® (BRAND HBC 394) has unique and highly favoured flavour characteristics. As the name suggests, its flavour descriptors include citrus including lime and grapefruit as well as other tropical fruity characters.
Approximately 70% the volume (by weight) of T90 equivalent.
“Bigger, bolder, brighter! The reduced vegetative matter of LUPOMAX™ pellets gives me a clean hop flavor and really saves on beer loss, too. Can be used at any stage in the brewing process, but it really shines where flavor intensity and reducing beer loss matter most, like dry hopping.” – Virgil McDonald, HAAS Innovations Brewmaster
Further reading and benefits on LUPOMAX™
CONSISTENT LUPULIN CONCENTRATION FOR OPTIMIZED HOP FLAVOR We designed LUPOMAX™ to deliver optimized hop flavor. By reducing the vegetative matter, this pellet provides cleaner, more intense hop flavor without the undesirable grassy, astringent flavors.
· SENSORY PLUS™ PROCESS DELIVERS CONSISTENCY AND TRUE-TO-TYPE HOP FLAVOR
Our professionally trained sensory team, using our Sensory Plus™ process, assures each batch of hops used to make LUPOMAX™ pellets delivers consistent, true-to-type hop flavors, year-after-year. Sensory Plus™ is sensory-based hop selection coupled with advanced technical analysis and our proprietary production process.
· LUPULIN STANDARDIZATION FOR RELIABLE BREWING PERFORMANCE
Experimenting is fun, but reliability matters. We get it – there are only so many hours in a brew day, so why waste time reworking a perfect recipe just because of inconsistent product? That’s why we developed LUPOMAX™ - designed with targeted specifications so that you can have reliable brewing performance, every time.
· REDUCES BEER LOSS; MORE BEER TO SELL
Sustainability is important to us – like it is to you. Don’t short yourself on anything less than a product designed to work as hard as you do! With LUPOMAX™, you use less hops to make more beer, so it saves on shipping, storage, and brewery handling. Plus, less solids means less waste and more beer to sell.